The Rise of YouTube Characters: From Mrs Rachel to Blippi and Cocomelon

If you’ve got kids, you’ve probably already had Mrs Rachel singing in your living room, Blippi bouncing around on your TV, or Cocomelon songs stuck in your head at the supermarket. These YouTube stars have exploded into the world of kids’ entertainment, and they’re not going anywhere anytime soon.

So why do kids love them so much, and why do parents have such strong feelings about them? Let’s dive in.

Why Kids Can’t Get Enough

These characters have cracked the code on how to grab a child’s attention. Mrs Rachel feels like a friendly teacher who’s popped into your lounge to sing and chat with your toddler. Blippi is full of silly energy that little ones find absolutely hilarious. And Cocomelon? Those bright colours and super catchy tunes keep kids dancing and clapping along every single time.

The secret is repetition. Kids love hearing the same songs over and over, and seeing familiar characters makes them feel comfortable and happy. For them, it’s not annoying—it’s the best thing ever.

Parents Have Mixed Feelings

Here’s the truth. Parents either love these characters or they… tolerate them. On the bright side, they teach kids songs, words, and fun facts while also giving mums and dads a few precious minutes to drink a hot coffee. On the not-so-bright side, those songs don’t leave your brain easily. One day you’re just doing the grocery run and suddenly you’re humming “Yes Yes Vegetables” without even realising it.

Still, many parents say Mrs Rachel helped their kids with speech. Others say Blippi made their children curious about trucks, animals, or even the post office. And Cocomelon, for better or worse, is basically the modern soundtrack of toddlerhood.

From YouTube to Superstars

What started as home videos on YouTube has now become a worldwide phenomenon. These characters aren’t just on screens anymore. They’ve got toys lining store shelves, books in the bedtime rotation, live tours, and even their own TV deals.

Kids don’t just want to watch them. They want to wear Blippi’s hat, eat a Cocomelon cake, or sing along with Mrs Rachel on repeat. And that’s showing up at birthday parties too. You’ll see Blippi colours everywhere, cakes shaped like watermelons, and singalongs inspired by the shows kids love.

What It Means for Kids’ Parties

Once upon a time, kids asked for princesses, superheroes, or pirates. Now you’re just as likely to hear a child say, “I want a Blippi party” or “Can we have Cocomelon decorations?” It’s a new kind of party magic that reflects what kids are really watching and loving right now.

For entertainers, it means leaning into these themes and making them come alive. For parents, it means your party options have never been bigger or more fun.

The Future of Kids’ Entertainment

YouTube isn’t slowing down, which means we’ll probably see even more characters popping up in the next few years. Parents might sigh at the thought of another catchy song taking over their house, but kids will be thrilled. These shows are more than just screen time. For children, they’re friends, teachers, and a whole lot of fun rolled into one.

At A Couple of characters, we love bringing that excitement into real life. Whether it’s balloon twisting, face painting, or party characters, our goal is to give kids the same joy they feel when they see their favourite YouTube stars—only live, right in front of them.

So don’t be surprised if your child’s next big birthday request isn’t a princess or a superhero but “Can I have a Blippi party?” Kids’ entertainment is changing, and honestly, it’s pretty fun to be along for the ride.